The Starter Deficit
Lose fat without an app, a food scale, or a single number to count — built on the hand, the plate, and the weekly trend.
If it didn't start automatically, use the button above. The Edge arrives tomorrow morning.
The plan
Fat loss comes down to eating a little less than you burn, consistently, for long enough. You do not need to weigh rice to do that. This builds the deficit into your plate and your habits, so the weight comes off and stays off.
For beginners who want to lose fat without an app or a food scale.
How it works
What's inside
The science
The Starter Deficit is built on what we publish in Studies. Read the evidence behind the method, then come back and put it to work.
Make it a system
Questions
How do I get it?
Drop your email above and the plan downloads instantly — and The Edge, our one-minute daily letter, starts arriving each morning.
What do I actually receive?
A properly designed plan — 11 pages — built to read on any device and print at home, plus the trackers that go with it.
What does it cost?
Nothing but your email. Every plan in the library is yours — we would rather earn your inbox than your money.
Is it really mine to keep?
Yes. Once it is downloaded it is yours forever — print it, save it, and come back to it whenever you train.